Mindwave for Good

Social Media Advertising for Charities

Paid social for charities and non-profits on Meta, LinkedIn and other platforms. We run appeals, volunteer recruitment and awareness campaigns that are tracked to real outcomes.

Mindwave for Good logo

Reaching people before they search

Search ads and the Ad Grant reach people who are already looking for you. Social ads reach people who don't know you yet: future donors, volunteers, event participants and corporate partners. They are also where most charity video and storytelling gets seen.

What we run for charities

We plan and manage paid campaigns on Meta (Facebook and Instagram), LinkedIn and other platforms for appeals, event sign-ups, volunteer recruitment and awareness. We set up tracking so you can see donations and sign-ups from each campaign, and we feed engaged audiences into your donor email journeys.

Charity pricing

Paid social for charities is quoted on request at 50% off our standard rate. Most charities start with a free audit and a 90-day roadmap. See the full Mindwave for Good offer.

Some of our
charity partners

Native woodland in autumn, seen from above

Hometree establish and conserve permanent native woodland in Ireland through afforestation, restoration and education. Their work is patient, long term and grounded in stewardship.

We're building their Google Ad Grants account from the ground up, and we're Restoration Members too. A share of what our business earns goes straight into their rewilding projects and grows as we do: a modest patch of ground for now, with plans for something you could get properly lost in.

Dublin city centre and the River Liffey at dusk, seen from above

Dublin Simon Community has stood beside people experiencing homelessness in Dublin and the surrounding counties for decades. We're proud to work with them, and honoured to play a small part.

We're supporting DSC across their digital activity, from Google Ads and search to donor email, so they can see what's driving support.

How it works

  1. 1

    Free audit

    We review your grant, ads and donor email, and tell you what works.

  2. 2

    90-day roadmap

    A clear plan that's yours to keep, whether you work with us or not.

  3. 3

    Build

    We set up or fix your ad accounts, tracking and email workflows.

  4. 4

    Monthly reporting

    Donations, sign-ups and results, plus what we're changing next.

Charity pricing

Half our standard rate

Registered charities pay half our standard rate, with services from €500 a month. Grant management is a flat monthly fee, never a percentage of your grant, and the first audit is free.

Common questions

Can the Google Ad Grant be used for social ads?

No. The Ad Grant only covers Google Search. Social ads need a paid budget, which we manage at our charity rate.

Which platforms do you run ads on?

Mainly Meta (Facebook and Instagram) and LinkedIn, plus others where they suit your audience.

How much does charity social media advertising cost?

Management is quoted on request at 50% off our standard rate. Your ad budget is separate and is set based on your goals.

Tell us about your cause

A few details to get us started, and we will come back to you shortly.

What do you need help with?

We'll reply within two working days.

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Plan your next appeal with us

Tell us about your cause and what you want to achieve, and we will come back with a plan.

Stephen Power, co-founder of Mindwave
Stephen Power
Co-founder
Talk to Stephen