Klaviyo Agency in Galway
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Making a seasonal list work all year
Plenty of Galway businesses make most of their money in a few months. Tourism, hospitality, festival trade and gifting all concentrate demand into a short window, then go quiet. The list keeps growing through the peak and then sits there.
That dormant list is the opportunity. Those people bought from you once, often while they were in good form on a trip or at an event. Reaching them again at the right moment costs nothing compared to acquiring someone new.
Win-back is the flow that matters most here, and the timing is unusual. A customer who bought last August isn't lapsed in October, they're seasonal. Treating them as lapsed and hammering them with discounts through the winter trains them to wait for a sale.
Instead we time the re-engagement to the season itself, so last year's buyers hear from you as demand returns rather than in the dead months. Between times, the list gets light, genuinely interesting contact that keeps deliverability healthy without burning goodwill.
Klaviyo for Galway's seasonal brands
One of our founders worked inside Klaviyo, so we know the platform from the inside out: what a healthy account looks like, and where the money hides in a messy one.
Galway brands sell everywhere from Shop Street to international markets, and connected customer data travels with them. We work remotely, and you talk directly to the people doing the work, with no big-agency layers in between.
Take us on for the full Klaviyo programme or slot us in beside your existing ecommerce, creative and paid teams. Either way, what Klaviyo learns feeds smarter decisions in Google and Meta too. If you're buying traffic as well, our Google Ads agency Galway team runs both sides together.
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3 Steps to Smarter Automation
Audit & Assess
We look at your existing flows, campaigns and segments to find what's underperforming and why. If you're starting fresh, we map out your customer data sources and build the full account structure before anything goes live.
Consultation & Onboarding
We agree on which flows to build first, connect your data sources and get your Klaviyo account linked to your other marketing channels. Most clients are live and sending within two weeks.
Launch, Optimise, Learn
We build and launch your flows, then our agentic AI monitors performance - tracking which sequences drive revenue, flagging drop-off points and suggesting improvements. Your automation gets more precise the longer we run it.
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