Klaviyo Agency in Waterford
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Email for producers who sell direct
The south-east has a strong run of food, drink and craft producers who sell both direct from their own site and through stockists around the country. Email suits that kind of business unusually well, because people buy from producers partly for the story and email is where the story fits.
Product photography, the making process, seasonal batches, the people involved: none of that lands in a paid ad, and all of it justifies a higher price than a supermarket equivalent.
Selling direct while your product also sits on a shop shelf creates a tension. Discount too hard by email and you undercut the stockists who give you reach. Never give subscribers a reason to buy direct and the list stops earning.
The way through is usually access rather than price: new releases first, limited batches, bundles or sizes that retail doesn't carry. Subscribers get something real that they can't get in a shop, and your wholesale relationships stay intact.
Klaviyo for south-east producers
One of our founders worked inside Klaviyo, so we know the platform from the inside out: what a healthy account looks like, and where the money hides in a messy one.
Waterford brands reach the south-east and well beyond, and a strong email programme is what keeps those customers coming back. We work remotely, and you talk directly to the people doing the work, with no big-agency layers in between.
Take us on for the full Klaviyo programme or slot us in beside your existing ecommerce, creative and paid teams. Either way, what Klaviyo learns feeds smarter decisions in Google and Meta too. If you're buying traffic as well, our Google Ads agency Waterford team runs both sides together.
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3 Steps to Smarter Automation
Audit & Assess
We look at your existing flows, campaigns and segments to find what's underperforming and why. If you're starting fresh, we map out your customer data sources and build the full account structure before anything goes live.
Consultation & Onboarding
We agree on which flows to build first, connect your data sources and get your Klaviyo account linked to your other marketing channels. Most clients are live and sending within two weeks.
Launch, Optimise, Learn
We build and launch your flows, then our agentic AI monitors performance - tracking which sequences drive revenue, flagging drop-off points and suggesting improvements. Your automation gets more precise the longer we run it.
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