Klaviyo Agency in Birmingham
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Rare purchases on dates you can't see
Birmingham's commercial base is unusually broad. The Jewellery Quarter still produces a serious volume of fine jewellery, there's manufacturing moving steadily into direct-to-consumer, and a young, diverse consumer market on the doorstep.
Jewellery in particular has an email problem most categories don't. Purchases are rare, expensive and often emotional, frequently bought for someone else, and tied to dates that matter enormously to the buyer and are invisible to you.
Capturing occasion data changes everything here. An anniversary, a birthday, the date of a previous purchase: ask once, store it properly, and you can be in the inbox a fortnight before it matters rather than guessing at random.
High-value purchases also need a longer run-up. Someone spending four figures wants to understand the materials, the making and the guarantee before they commit, and that's a sequence rather than a single email.
Klaviyo for Birmingham makers
One of our founders worked inside Klaviyo, so we know what a healthy account looks like for brands that sell rarely and at high value.
We work remotely with West Midlands brands, and you deal directly with the people doing the work rather than an account manager relaying messages.
Take us on for the full programme or slot us in beside your existing team. Either way, what Klaviyo learns can feed your wider marketing automation and your paid channels too.
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3 Steps to Smarter Automation
Audit & Assess
We look at your existing flows, campaigns and segments to find what's underperforming and why. If you're starting fresh, we map out your customer data sources and build the full account structure before anything goes live.
Consultation & Onboarding
We agree on which flows to build first, connect your data sources and get your Klaviyo account linked to your other marketing channels. Most clients are live and sending within two weeks.
Launch, Optimise, Learn
We build and launch your flows, then our agentic AI monitors performance - tracking which sequences drive revenue, flagging drop-off points and suggesting improvements. Your automation gets more precise the longer we run it.
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